FOR IMMEDIATE RELEASE
Roast Journal Releases Inexperienced Espresso Guide
A Information for Roasters and Patrons by Chris Kornman
PORTLAND, Ore. (April 4, 2022) — A brand new e-book known as Inexperienced Espresso: A Information for Roasters and Patrons by Chris Kornman seems at inexperienced espresso—the espresso bean in its unroasted kind—surveying historical past, processing strategies, sourcing practices, analysis protocols, and far more on the trail to understanding what’s behind distinctive espresso.
By means of analysis, experimentation, collaboration and private expertise, writer and low skilled Chris Kornman presents a practical, approachable breakdown of what it takes to understand and work with inexperienced espresso.
“Every step within the course of and each hand that performs an element irreversibly alters the ultimate product,” Kornman says. “Understanding the context and background of espresso earlier than it’s roasted is among the commerce’s best-kept secrets and techniques. With this e-book, I wished to carry the veil and make clear these areas of the business in order that roasters and patrons are geared up to efficiently navigate the world of inexperienced espresso.”
Concentrating on business professionals like roasters, high quality management specialists and merchants, Inexperienced Espresso presents each sensible ideas and theoretical deep understanding of unroasted espresso. The simple writing and analytical method will attraction to a variety of readers past tradespeople, making it a vital information for any curious espresso adventurer.
The 172-page softcover e-book sells for $69.95 paperback and $39.95 digital. Discover out extra at roastmagazine.com.
ABOUT THE AUTHOR
Chris Kornman is a seasoned espresso high quality specialist, author and researcher, and the director of training at The Crown: Royal Espresso Lab and Tasting Room in Oakland, California. He has in depth expertise with espresso grading, roasting, sourcing, touring and tinkering.
ABOUT ROAST MAGAZINE
Roast is an award-winning commerce journal primarily based in Portland, Oregon, devoted to the success and development of the specialty espresso business. Roast publishes high-quality editorial content material centered on the artwork, science and enterprise of espresso. Different books printed by Roast embody The Guide of Roast: The Craft of Espresso Roasting from Bean to Enterprise, Espresso Lined: A Photographic Journey of Espresso from Farm to Cup and Low-cost Espresso: Behind the Curtain of the World Espresso Commerce. For extra data, go to roastmagazine.com.
Media contact: Lily Kubota
E-mail: [email protected]