UK-based Odd Espresso is repackaging coffees from salted pods

Odd Coffee Company 1

Merchandise of Odd Espresso Firm. All photographs are supplied by Odd Espresso Firm.

The “ugly meals” motion has come to espresso. A UK start-up known as Odd Espresso Firm is buying and selling in roasted espresso that may be discarded or donated, repackaged in pods and luggage for direct sale to customers.

Sourcing from quite a lot of roasters, this London-based firm is gathering espresso merchandise that come from manufactured drinks or have stains on their packaging earlier than repacking it on the market as 100 packs of Nespresso-compatible pods pre-ground or bagged.

“1000’s of tons of espresso pods are discarded every year, both as a result of it’s superfluous or has minor defects that do not have an effect on high quality or style,” Laurence Stevens and Harrison Darkish, Odd Espresso Co-Founders, advised Every day Espresso Information through e-mail. “Not solely is that this a niche out there and an ideal enterprise alternative, however we are able to additionally assist create change and enhance the sustainability of the trade.”

Laurence and Harrison, The Odd Coffee Company

Odd Espresso Firm founders Laurence Stevens and Harrison Darkish.

South East London childhood pals Stevens and Darkish are the entrepreneurs behind the native barbecue chain and the Salt Shed beef healer.

Odd Espresso, conceived and began through the pandemic, now claims to have hit six figures in its first eight months.

Stevens and Darkish advised DCN that their firm’s “uncooked supplies,” because it stands, come from corporations giant and small which have confronted unsoldability because of aesthetic points like dents. or scratches on the case or field or the built-in manufacturing beverage roasted as a backup plan after which ceaselessly wasted.

The duo advised DCN: “The mission of Odd Espresso Firm is to purchase the excess from the roaster at an affordable value, repackage it, after which promote it for a fraction of the conventional value. “The espresso will not be roasted for lengthy in any respect till it’s put right into a packet of Odd Espresso. Any backup espresso for Odd Espresso Firm is packaged similtaneously the brewed espresso for retail. It was delivered to us to [on] roughly the identical period of time because the roaster’s closing retail buyer, so the buyer will not have the espresso within the package deal for longer. “


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The Odd Espresso mannequin is in some ways much like the “ugly meals” motion mannequin utilized by subscription service suppliers akin to Misfit Markets, Imperfect Meals or London’s personal Oddbox.

All these manufacturers that supply repackaged, usually cosmetically imperfect, meals at a reduction to regular costs, have been lauded for his or her means to cut back meals waste. On the similar time, the motion has been morally challenged for searching for revenue via a really damaged meals system that promotes extreme waste, whereas nonetheless resulting in unequal entry to meals.

Whereas it would not put a dietary worth on it, Odd Espresso is touting the potential environmental advantages of using espresso merchandise. The corporate additionally encourages clients to recycle 100% of the aluminum capsules; it presents solely environmentally-certified roasted espresso merchandise; and it’ll not do enterprise with any firm that makes use of plastic housing.

“We realized that there are extra sustainable methods of ingesting espresso than ingesting from the pods; nonetheless, the comfort of espresso pods for customers is a rising development and one thing that will not go away anytime quickly,” mentioned Stevens and Darkish. “We subsequently needed to supply customers with a extra sustainable strategy to drink the pods and act as a instrument for them to cut back their carbon footprint. Seeking to the longer term, our aim is to create our own residence peeler recycler, which might retailer aluminum pods at dwelling and crush them, prepared for recycling luggage. ”

Odd coffee company

The homeowners say Odd Espresso could quickly develop extra merchandise that use reclaimed espresso, akin to RTD espresso drinks and coffee-flavored ice cream. The growth of operations to different areas in Europe and in the future the USA can also be a part of the long-term imaginative and prescient.

“There are such a lot of avenues for us to discover, whether or not it’s creating new merchandise, retail shops or increasing internationally,” mentioned Stevens and Darkish, Stevens and Darkish mentioned. able to take each alternative”.

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